Company

Editorial Policy

How the LiteScroll Editorial Team researches, tests, writes and updates the SEO guides published on LiteScroll.com.

Our editorial standards

Every guide on LiteScroll.com has one goal: to help small website owners fix real SEO problems with confidence. That means accurate information, practical steps and no exaggerated promises.

This page explains who writes our content, how we research and test it, and how we keep it up to date.

Who writes our guides

Our articles are written and reviewed by the LiteScroll Editorial Team. The team works on the same tools you use, so every guide is shaped by hands-on experience of crawling, inspecting and fixing real web pages.

Guides are published under the Editorial Team byline because each one is a shared effort: drafted, tested, edited and fact-checked before it goes live.

How we research and test

We start with questions that site owners actually ask, such as why a page is not indexed, how to write a better meta description or how to fix a schema error. Then we follow a consistent process:

  1. Research official guidance. We read the relevant documentation from primary sources before writing anything.
  2. Test on real pages. We check the issue and the fix with the LiteScroll SEO Crawler and the LiteScroll SEO Inspector, so the steps we describe match what you will see.
  3. Write in plain English. We explain what the problem is, why it matters and exactly what to do, with examples where they help.
  4. Edit and fact-check. A second review checks accuracy, clarity, links and code samples before publishing.

Sources we rely on

We base our advice on primary, authoritative sources rather than rumours or unverified claims. Our main references are:

Google Search Central

Official guidance on crawling, indexing, canonicals, titles, snippets and structured data.

schema.org

The shared vocabulary behind structured data, used for every JSON-LD example we publish.

web.dev

Guidance on performance, accessibility and modern web best practices.

When we link to these sources, we link to the original page so you can check the details yourself. We do not publish invented statistics, fake case studies or testimonials.

Updates and corrections

SEO guidance changes over time. We review our guides regularly and update them when official documentation, search engine behaviour or our tools change.

If you find an error, an outdated instruction or a broken link, please email hello@litescrolls.com or use our contact form and choose "Guide correction". Include the article link and what you think needs to change.

We check every correction request. When we confirm a factual error, we fix it promptly and update the article. Small edits such as typos are corrected without notice.

Editorial independence

LiteScroll builds its own SEO tools, and we mention them where they are genuinely useful for checking the issue a guide covers. We aim to describe them accurately and never claim features they do not have.

We do not accept payment to publish, change or remove content, and we do not sell links. Any future sponsored content or affiliate links would be clearly labelled.

LiteScroll is not affiliated with Google or any other search engine. Our guides reflect our own testing and reading of public documentation.

Use of AI assistance

We may use AI tools to help with parts of our workflow, such as outlining topics, suggesting structure or checking grammar. AI is a tool, not an author.

All content published on LiteScroll.com is reviewed, edited and fact-checked by the LiteScroll Editorial Team, who are responsible for its accuracy. We test the steps and verify technical claims against primary sources before publishing.

Explore our guides

See our editorial standards in action in our Technical SEO, On-Page SEO, Schema Markup and SEO Audits sections, or learn more about LiteScroll.